Tyra Banks appeared on GMA recently where she
unveiled her makeup line TYRA Beauty. Check out Tyra's makeup tips and
long blonde locks inside...
Iconic supermodel Tyra Banks stopped by GMA (wearing light blonde
wiggery, a black t-shirt and pencil skirt) this week to showcase her new
makeup line TYRA Beauty.
So why did she create a new makeup line? In a statement about her products, Tyra said
“I believe makeup is the great beauty equalizer” She added, “Without
makeup, I would have never been a supermodel. I don't wake up with
naturally sculpted cheekbones -- I paint them on!”
While assisting audience members in Times Square with beauty tips,
Tyra said that her company will focus on “’Beautytainment’ – where
beauty and entertainment collide. It's “all about Beauty. Business. Badassery.”
For al you beauty gals, here's the three pillars to TYRA Beauty, according to Tyra:
TYover: The TYover pillar introduces easy-to-use
products "in a Stick" for a fierce face…fast! Banks' secret application
technique called "Four Fast Fierce Fingers" creates a complete
transformation in six minutes or less without the use of a brush!
Through Banks' proprietary 'TY-Glide Technology,' the silky smooth
application and easy blendability will have women werkin' their fiercest
faces, Tyra-style.
Smize: The Smize pillar offers new technologies
to create the fiercest "Smize," one of Banks' famously coined words that
means, "smiling with your eyes." With rich products exclusively for
the eyes, every woman can tantalize with the fiercest Smize!
It Factory: The It Factory pillar provides a mix
of runway-inspired cosmetics infused with unique textures and
innovative formulas. These products will surprise and delight a woman's
sense of touch, starting when she applies her fiercest lip!
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