Emmis Communications' HOT 97 announced today the indefinite suspension of DJ Cipha Sounds in response to negative comments he made regarding HIV and the Haitian community. Deets inside...
In response to pressure from local activists, HOT 97 announced a three-part plan to address a recent comment made on-air by DJ Cipha Sounds.
First, the station announced that DJ Cipha Sounds has been suspended indefinitely.
Second, Cipha will undertake sensitivity training focused on the Haitian community and specifically, the challenges the Haitian community has faced in terms of the HIV epidemic.
Lastly, HOT 97 will work with local community leaders to utilize the influence of HOT 97 to increase awareness of HIV and community programs to address the HIV epidemic.
Alex Cameron, SVP/Market Manager of Emmis-New York said,
"Cipha made an immediate public apology and recognizes his insensitivity and the negative impact his comments have on all Haitians. The Haitian community is an important part of our listenership whom we respect and value. The suspension is an indication of the importance we place on delivering a product that respects our Haitian audience. It's a very regrettable and unfortunate circumstance for all involved and particularly because we know this is not the nature of this young man who has been an advocate of the Haitian community and a big part of our fundraising efforts for Haiti. He is committed to working with the Haitian community to make a difference and turn this negative incident into an opportunity for increased learning and awareness."
People are going to get enough of talking wreckless in 2011.
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